MS. Sadia Irfan

Director Human Resources

Ms. Sadia Irfan, Director Human Resources brings with her rich experience from MNC and HR Consultancy spanning over 25 years in human resources management & leadership including 18 years with leading MNCs like PepsiCo, Nestle & Electrolux.

Sadia’s expertise includes HR Strategic Leadership, Merger & Acquisition, Startup Operations, Organisation Development, Organisation Design, Change Management, and Employee Engagement within complexed business models like Franchise Operated Bottling Operations (FOBO), Operating Company (OpCo) Company owed Snacks Operations (CoSo).

Sadia’s last assignment was with Pepsi Co. where she lead strategic HR for multiple Business Unit (BU) as HR Director including West Asia, Middle East & Africa and Pakistan & Afghanistan.

Under her leadership the BU won many internal and external awards and recognitions; to name a few PepsiCo’s most prestigious Harvey Russell Award for Diversity & Inclusion, Best Place to Work in a row, Integrated Control Environment, highest ever Female representation at the Board, highest ever Employee Engagement Index for Pakistan across Asia Pacific Region & AMENA Sector. She has been recognised for championing best practices in Systems and Culture which were proudly lifted and shifted across PepsiCo Regions.