ISS Mitti Ki Beti | Women’s Day | 8th March | Fatima Fertilizer

Fatima Fertilizer is honored to be recognized for its International Women’s Day campaign by the International Fertilizer Association (IFA), which has featured our “Daughters of Our Soil” campaign on its global platform! This recognition celebrates our commitment to highlighting the various roles of women in agriculture, who make up 67.9% of Pakistan’s agricultural workforce.

The campaign highlights the significant role of women in agriculture, breaking stereotypes and setting new standards. Through these stories of the female protagonists in the campaign, we celebrate the strong presence and success of women across the agricultural value chain — from the fields to warehouses and offices — emphasizing their transformative impact on Pakistan’s agricultural sector.

At Fatima Fertilizer, we remain dedicated to empowering these remarkable women, whose determination, wisdom, and resilience ensure our nation’s food security and agricultural progress.

International Fertilizer Association (IFA)