MS. Sadia Irfan

Director Human Resources

Ms. Sadia Irfan, Director Human Resources brings with her extensive experience from MNCs and HR consultancies, with work experience spanning over 25 years in human resources management and leadership, including 18 years with leading MNCs like PepsiCo, Nestle & Electrolux.

Ms. Irfan’s expertise includes HR Strategic Leadership, Merger & Acquisition, Startup Operations, Organization Development, Organization Design, Change Management and Employee Engagement within complexed business models like Franchise Operated Bottling Operations (FOBO), Operating Company (OpCo) and Company Owed Snacks Operations (CoSo). Her last assignment was with PepsiCo where she led strategic HR for multiple Business Units (BU) as HR Director including West Asia, Middle East, Africa, Pakistan and Afghanistan.

Ms. Irfan’s strategic leadership won PepsiCo Pakistan’s business many internal and external laurels. Under her leadership, the BU won many internal and external awards and recognitions. These included PepsiCo’s most prestigious Harvey Russell Award for Diversity & Inclusion, Best Place to Work multiple times in a row, Integrated Control Environment, Highest Ever Female Representation at the Board, Highest Ever Employee Engagement Index for Pakistan across Asia Pacific Region & AMENA Sector, to name a few. She has been recognized for championing best practices in systems and culture which were proudly shared across PepsiCo regions.

Ms. Irfan has earned valuable certifications and is recognized as a leader in the fields of Advanced Facilitation, Executive Coaching and Mentoring Talent and Strategy. Sadia has been an active guest speaker on strategic HR challenges at Pakistan and Middle East forums.

Her passionate leadership for female engagement and development is recognized in the corporate world as a great value addition to the Diversity & Engagement journey.