Fatimafert
Overview
About Fatimafert
Fatimafert Limited is the wholly owned subsidiary of Fatima Fertilizer Company Limited, and a renowned name in Pakistan’s fertilizers Industry selling Urea under the leading brand name of “Bubber Sher” for local cultivation. Fatimafert Limited is also the leading importer of DAP, marketed extensively across Pakistan. Fatimafert Limited was incorporated on August 2, 2010 following a decision to demerge fertilizer business from its Parent Company Dawood Hercules Chemicals Limited, named DH Fertilizers Limited. Fatima Group took the control of DH Fertilizers Limited on July 1, 2015 and changed its name to Fatimafert Limited on December 2, 2015. The brand “Bubber Sher” was also acquired by Fatima Group by purchasing the Company Bubber Sher (Private) Ltd, as a wholly owned subsidiary of Fatima Fertilizer Company Limited.

Annual Production
Capacities / Metric Tons
446,000
UREA
269,000
AMMONIA
Products
Our Products
Contains Nitrogen - 46% Bubber Sher Urea is premium quality Urea manufactured at our plant FatimaFert in Sheikhupura. The brand is one of the oldest in Pakistan and is widely recognized and trusted by farmers for their crops.
Phosphate: 46% Nitrogen (Ammonical): 18% Imported from trusted sources globally, Bubber Sher DAP is a premium phosphate fertilizer. It's alkaline in nature and contains a mix of both primary nutrients Phosphate and Nitrogen.
Yearly Milestones Achieved

Quality Standards
Health, Safety and Environment
Fatimafert Ltd. is committed to maintaining safety and health of all the employees, visitors and communities by implementing world class HSE standards, international best practices and, applicable laws and regulations. We also recognize the importance of protecting the environment while conducting our business and believe that caring for the environment is not only an ethical and legal obligation but also a mechanism for success.
We measure safety performance in terms of Safe Million Man-hours (SMMH), Total Recordable Incident Rate (TRIR) and 90+ risk-based KPIs which cover all company and contractual employees equally.
Safe Operations Framework
Process Safety Management
Our Process Safety goal is to make sure that our facility is well designed, safely operated and properly maintained to prevent loss of containment. We use structured processes to manage changes in facility and asset integrity, hence preventing leaks, spills breakdowns. Fatimafert Ltd. is governed by DuPont’s Process Safety Management (PSM) system which is designed to comply with US OSHA Process Safety Management (29 CFR 1910.119) requirements.

International Fertilizer Association
Product Stewardship
Product Stewardship is a prime element when it comes to sustainability. Fatimafert Limited ensures that all those involved in the lifecycle of a product share responsibility for reducing its health and environmental impacts.
Building on this vision, Fatimafert Limited is certified on IFA (International Fertilizer Association) Protect and Sustain program through SGS.



Community Awareness
CAER Community Awareness and Emergency Response
For stakeholders like neighboring communities and industries, Mutual Aid Program and Community Awareness on Emergency Response (CAER) are devised, regular sessions on occupational safety are conducted. To handle any emergency situations, we have developed a robust Emergency Response Plan (ERP) and make sure we have the necessary resources to deal with spills, leaks or fires.



















